Getting to know you,
Getting to know all about you.
Getting to like you,
Getting to hope you like me.
–from the song Getting to Know You, lyrics by Oscar Hammerstein from the musical King and I
Getting to know people in the industry can be a real key to developing your career as a broadcast performer, especially the right people.
But you say you don’t know anybody?
You may think that’s true, but you really know more people than you think. Actually, it’s more accurate to say you can network to more people than you think. Here are some ways to start your network from scratch.
1.) Make a list of people you already know – that can be anybody, and we mean anybody. Make a list of friends, relatives, neighbors as well as friends of your immediate family in general. Call these people and see if they know anybody, directly or indirectly, who can help you in your employment search
2.) Cold call – if you see a name in print or on a station’s website, place a cold call to them. Once you get them on the phone, be prepared to tell them who you are, why you’re calling and that you’re simply trying to get to know people who can help you.
3.) Be in the right place at the right time – if you notice a newscaster or sportscaster is making an appearance or a speaking engagement, try to get yourself to that place and meet them in person. This is often the best way to make contacts since they can eyeball you immediately and are frequently ready to exchange the necessary information.
Once you make the contact, try to arrange for an informational interview, particularly in the station at which they work. There, they can give you advice on your career, your demo reel or even future employment.
At www.marczumoff.com we’re experts at developing these contacts and helping you expand that list into a lifetime of opportunity.
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